Business Development for Creatives

This short course is conducted as six 3-hour sessions.

Business issues are often of the least interest to creative people. Yet many will find themselves starting their own business or involved in a small business as a partner or key player. So getting a good understanding of how to survive in business is essential. This workshop provides a collaborative way to explore the issues of starting and running a business in the creative world.

Topics covered include:

•    What business is all about
•    Skills necessary in business
•    Working in the business vs running the business
•    Role of planning and documentation
•    Business structures and creating a business
•    The Business Plan, what it is and why you need one
•    Developing business metrics
•    Marketing
•    Staffing, contracting, subcontracting
•    Budgeting and finance

November 12th 2006 READ MORE